Overview
Dura Digital delivered a transformative HubSpot CRM implementation for a medium-sized business in the technology services sector. Experiencing rapid growth, the company faced challenges aligning its sales and marketing processes.
Operating with an estimated annual revenue of above $10 million dollars, the client relied on fragmented tools that created inefficiencies, limited visibility into their sales pipeline, and hindered accurate revenue forecasting. Recognizing the need for a structured CRM solution, the company partnered with Dura Digital to centralize customer data, improve communication and support long-term scalability.
The Challenge
The client faced several operational obstacles:
- Inefficient and inconsistent sales processes
- Fragmented tools that hindered data visibility and collaboration
- Inability to accurately forecast revenue or track performance
These limitations not only impacted productivity but also created misalignment between their sales and marketing teams.
The Solution
Dura Digital approached the project focusing on a clean slate custom HubSpot CRM implementation tailored to the client’s needs.
Comprehensive analysis
Evaluated the client’s existing sales and marketing processes.
Sales pipeline design
Created a structured pipeline with defined processes.
Dashboard development
Built intuitive dashboards for real-time insights and progress tracking.
Marketing automation
Integrated tools like email campaigns and nurture sequences to enhance engagement.
The results
The tailored CRM implementation delivered measurable outcomes.
Accurate revenue forecasting
Real-time dashboards enabled precise revenue predictions.
Enhanced sales efficiency
Streamlined workflows improved productivity across teams.
Better organizational alignment
Unified communication fostered collaboration and alignment.
Why choose Dura Digital?
Dura Digital specializes in custom CRM implementation services, helping medium-sized businesses overcome operational challenges.With expertise in HubSpot solutions, Dura Digital ensures a smooth transition to efficient, scalable systems.
Services Provided
- Business strategy
- CRM implementation
- CRM architecture
- HubSpot integration
